| 000 -LEADER |
|---|
| fixed length control field |
00577 a2200193 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20260220135319.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
260220b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781789666014 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
. |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.872 |
| Item number |
R9881 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
6664 |
| Personal name |
Ryan, Damian |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Understanding Digital Marketing: A Complete Guide to Engaging Customers and Implementing Successful Digital Campaigns / |
| Statement of responsibility, etc. |
Damian Ryan |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Name of publisher, distributor, etc. |
Kogan Page Ltd, |
| Place of publication, distribution, etc. |
London : |
| Date of publication, distribution, etc. |
2021. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
426 p. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
6665 |
| Topical term or geographic name entry element |
Digital Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
