Advertising: Better Planning , Better Results (Record no. 5461)

000 -LEADER
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Harvard Business Review
245 #0 - TITLE STATEMENT
Title Advertising: Better Planning , Better Results
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. Harvard Business School Press
300 ## - PHYSICAL DESCRIPTION
Extent 189
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        IMU Kolkata 2020-12-10 659.111 H3391 PM00377 2020-12-10 2020-12-10 Books
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