Textbook of Logistics and Supply Chain Management /
By: Agrawal, D. K
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Publisher: New Delhi: Laxmi Publications pvt. ltd., 2023Description: xvi, 256 p. : ill. ; 24 cm.ISBN: 9789385750045.Subject(s): Business LogisticsDDC classification: 658.5 | Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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IMU Kolkata Reference | 658.5 A261 (Browse shelf) | Available | 14029 | |
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Books
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IMU Kolkata | 658.5 A261 (Browse shelf) | Available | 14030 | |
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Books
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IMU Kolkata | 658.5 A261 (Browse shelf) | Available | 14031 |
PART 1
INTRODUCTION
PART 2
ELEMENTS OF L&SCM
PART 3
LOGISTICS ADMINISTRATION
PART 4
CASE STUDIES
Today we are essentially operating in a global market. In this era of crumbling economics barriers, the customer reigns supreme. The successful enterprises in this fiercely competitive economy are those which are able to ensure a high level of customer satisfaction and at a considerably low cost. The focus today is not on meeting the customer's expectations, but on exceeding them. The stategic role of Logistics and Supply Chain Management in this regards becomes vital.
This book which has been designed keeping in mind the requirement of MBA courses in India, is a comprehensive study of this exciting field.It discusses the concept, tools and techniques of Logistics and Supply Chain Management which help students understand how good Logistics and Supply Chain Management helps a firm to sustain competitive advantage. Many case studies on Indian enterprises, review exercises and diagrams and figures have been included to supplement the text. There is a great reliance on statistical data to substantiate claims and conclusions.
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