@book{26204,
	author = {Kotler, Phillip},
	title = {Marketing Management /},
	publisher = { Pearson,},
	year = {2022.},
	address = {Noida:},
	edition = {16th ed.},
	note = {Including Marketing Management: Indian Cases of 1 copy which is accessioned with different Accession No.},
	url = {https://www.pearsoned.co.in/web/books/9789356062665_Marketing-Management_Philip-Kotler.aspx}
}