04145nam a22005415i 4500999001700000001001800017003000900035005001700044006001900061007001500080008004100095020001800136024003500154040001100189050001800200072001600218072002300234072001500257082001600272100007700288245014500365250001800510264007500528300006500603336002600668337002600694338003600720347002400756490005700780505083600837520127301673650002502946650003502971650001603006650003403022700007803056700007403134700007503208710003403283773002603317776003603343776003603379776003603415776003603451830005703487856004603544942001303590 c27375d27375978-3-319-50091-1DE-He21320240716152315.0a|||||o|||| 00| 0 cr nn 008mamaa170424s2017 sz | s |||| 0|eng d a97833195009117 a10.1007/978-3-319-50091-12doi cimu-kc 4aHF5548.32-.33 7aKJE2bicssc 7aBUS0900002bisacsh 7aKJE2thema04a658.8722231 aTurban, Efraim.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut10aIntroduction to Electronic Commerce and Social Commerceh[electronic resource] /cby Efraim Turban, Judy Whiteside, David King, Jon Outland. a4th ed. 2017. 1aCham :bSpringer International Publishing :bImprint: Springer,c2017. aXXV, 435 p. 74 illus., 63 illus. in color.bonline resource. atextbtxt2rdacontent acomputerbc2rdamedia aonline resourcebcr2rdacarrier atext filebPDF2rda1 aSpringer Texts in Business and Economics,x2192-43410 aChapter 1. Overview of Electronic Commerce -- Chapter 2. E-Commerce: Mechanisms, Platforms, and Tools -- Chapter 3. Retailing in Electronic Commerce: Products and Services -- Chapter 4. Business-to-Business E-Commerce -- Chapter 5. Innovative EC Systems: From E-Government to E-Learning, Knowledge Management, E-Health, and C2C Commerce -- Chapter 6. Mobile Commerce and the Internet of Things -- Chapter 7. Social Commerce: Foundations, Social Marketing, and Advertising -- Chapter 8. Social Enterprise and Other Social Commerce Topics -- Chapter 9. Marketing and Advertising in E-Commerce -- Chapter 10. E-Commerce Security and Fraud Issues and Protections -- Chapter 11. Electronic Commerce Payment Systems and Order Fulfillment -- Chapter 12. Implementation Issues: From Globalization to Justification, Privacy, and Regulation. aThis is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. 0aElectronic commerce. 0aBusiness information services.14aE-Business.24aBusiness Information Systems.1 aWhiteside, Judy.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut1 aKing, David.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut1 aOutland, Jon.eauthor.4aut4http://id.loc.gov/vocabulary/relators/aut2 aSpringerLink (Online service)0 tSpringer Nature eBook08iPrinted edition:z978331950090408iPrinted edition:z978331950092808iPrinted edition:z978331984315508iPrinted edition:z9783030634476 0aSpringer Texts in Business and Economics,x2192-434140uhttps://doi.org/10.1007/978-3-319-50091-1 2ddccEBK