000 00625 a2200205 4500
999 _c161
_d161
008 220922b ||||| |||| 00| 0 eng d
020 _a9781259026812
041 0 _aeng
082 0 0 _a658.8
_bZ48
100 _aZeithaml, Valarie A.
245 _aServices marketing: integrating customer focus across the firm /
_cValarie A. Zeithaml ... [et al.]
250 _a6th ed.
260 _aChennai:
_bMcGraw Hill Education (India) Pvt. Ltd.,
_c2017.
300 _axxxii, 711 p.
650 0 _aMarketing
700 _95227
_aBitner, Mary Jo.
700 _95228
_aGremler, Dwayne D.
700 _95229
_aPandit, A.
942 _2ddc
_cBK