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| 999 |
_c163 _d163 |
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| 008 | 220922b ||||| |||| 00| 0 eng d | ||
| 020 | _a9789332557185 | ||
| 041 | 0 | _aeng | |
| 082 | 0 | 0 |
_a658.8 _bK874 |
| 100 |
_aKotler, Phillip _92268 |
||
| 245 |
_aMarketing management: analysis, planning, implementation and control / _cby Phillip Kotler and Kevin Lane Keller |
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| 250 | _a15th ed. | ||
| 260 |
_aNoida: _bPearson India Education Services Pvt. Ltd., _c2018. |
||
| 300 | _axxvi, 756p.+I21 p. | ||
| 500 | _aIncluded one Case Study (Indian Cases), Global edition ISBN 9781292092621 | ||
| 650 | 0 | _aMarketing Management | |
| 700 |
_95226 _aKeller, Kevin Lane |
||
| 942 |
_2ddc _cBK |
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